India: Facebook and startup accelerator TLabs have entered into a partnership to support the mobile startup ecosystem in the country.
Both entities will build on the knowledge and learnings of inhouse senior mentors to engage and educate entrepreneurs. As part of the partnership, they will co-host events for solving issues around user experience, analytics, app installs and monetisation.
“It’s an incredible step by Facebook for the mobile ecosystem, and startups would be highly benefited from being a part of the Facebook global community,” said Abhishek Gupta, chief operating officer of TLabs. TLabs is Times Internet Ltd’s (TIL) startup incubator.
Facebook will also provide FbStart referral codes to TLabs for use by TLabs’ mobile portfolio companies. FbStart is a global program designed to help mobile startups build and grow their apps.Startups with a live mobile app on Google Play/iOS stores, or a working messenger bot, can apply for the FbStart program. Membership is awarded to selected startups after a review by the Facebook team.
These startups will receive ad credits from Facebook and benefits from more than 30 partners, including AWS, Dropbox, Sales-Force and MailChimp. Along with these benefits, startups in the FbStart program will also get support and mentorship from Facebook’s product experts and join an exclusive community of global startups.